6 Insights toward Good Communication

When I read that title, I hear it in my mind almost like a Carly Simon song...

One of the main goals of every company or organization must be to get messages out effectively.  (The easiest way possible is not always effective)  Still today many companies struggle to reach their client … much less prospective clients.  And listening to what clients say on hundreds of social sites?  Oh, my...

Cloud Security in 5 Steps

Hot trends have a way of making us re-evaluate our choices, especially if they stick around for a good period of time. The cloud is one trend that seems here to stay. With the increased use of mobile devices for business-related purposes, and the fact that more and more organizations are relying on applications and services from around the world, from "the cloud" has become increasingly important. I would claim it is vital for success in the world today for secure mobility to include cloud strategy.

Where you sit depends on where you stand...

We're sitting in the middle of a massive, revolutionary, evolution in both Enterprise and Business ... today.

Most of our practice is mid-size business focus.  There are phenomenal gains for a business of moderate size to get into the cloud in an intelligent way today.  Enter the Enterprise.  While a smaller percentage of clients, these are a larger percentage of our revenue.  They are spending large amounts to improve 'corporate status' in the cloud.  Fortune 500 companies are quite simply spread across hundreds or thousands of "cloud services":

The who, what, where, & why of Customer Engagement Planning

The question: What is your target market currently doing online?

What they are doing online;

Where, or what websites is the activity taking place;

Why? ...what do they want from the activity?

This is the foundation for your Customer Engagement Plan.

Social networks made simple: Top 5 in 3 words each from Sterling Solutions

Top 5 is my designation, according for differentiation.  Form follows function.  There are other networks of value as well, these are just what I consider the top social networks right now.

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